Connected services, digital workflows and planned support turn tractor ownership into a long-term performance partnership.

Valtra, is strengthening its commitment to customer success through Engage, Care & Go, a tractor ownership concept that combines connectivity, digital services, extended warranty and planned maintenance support into one coordinated experience. Available across the Valtra tractor range, Engage, Care & Go is designed to help farmers and contractors spend less time managing machine ownership and more time focusing on productive work.

At the heart of the concept is Engage, powered by PTx FarmENGAGE, which connects machines, operators, tasks and farm data into a single workflow. PTx FarmENGAGE is a farm operations management software built to bring simplicity, connectivity, and control to farmers' and contractors’ entire fleet. Together, they enable information to move seamlessly between the office and the field, helping customers improve planning, reduce administration and gain greater visibility across their operations.

“Today's farms often operate mixed fleets and use multiple implements and software platforms. This can create significant friction for farmers and contractors managing data and ownership. Our goal is to give customers one way of working across their whole operation, helping simplify daily activities and support. By bringing together connected services, machine data and ownership support, Engage, Care & Go helps customers focus more on achieving predictable and low cost of ownership, and driving better decisions with PTx FarmENGAGE,” says Matti Tiitinen, Vice President Sales & Marketing, Valtra EME.

Engage: Connecting machines and data

Engage provides access to tractor data, information and digital services. Valtra Connect is designed to help customers make more informed operational decisions. Through PTx FarmENGAGE, Valtra tractors, ISOBUS implements and third-party systems can work together in one connected ecosystem, supporting mixed fleets as well as single-brand operations.

Tasks, field data and machine setup can move seamlessly between office and field, while connected fleet data provides real-time visibility of machine status, location and performance through the Valtra Connect app. This can help reduce manual administration, minimise errors, and provide greater visibility across the entire operation.

For customers who choose to share machine data with trusted service partners, Engage also supports proactive maintenance planning, helping ensure maintenance activities fit operational schedules.

Care: Extended warranty

Care provides a factory extended warranty designed to help customers maintain predictable ownership and maintenance costs throughout the tractor's working life. As part of the Engage, Care & Go concept, Care supports a long-term approach to machine ownership focused on operational confidence and predictable budgeting. Valtra offers the warranty for up to 5 years and 6,000 hours, subject to applicable terms and conditions.

Go: Planned maintenance

Go is Valtra's maintenance contract offering, designed to support machine availability during critical working periods. Combined with dealer expertise, diagnostics and proactive maintenance services, Go helps customers plan servicing more effectively and keep machines available when timing matters most.

Valtra’s certified professional dealers across the world support the concept through professional machine handover, smart farming setup, advanced diagnostic tools, trained service specialists and proactive maintenance support.

From tractor ownership to business performance

Valtra describes Engage, Care & Go as a customer concept that turns tractor ownership into a long-term partnership focused on performance rather than paperwork. By bringing together connected data, service support and maintenance planning, the concept is designed to help customers improve operational visibility, maintain uptime and create a more predictable ownership experience.